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DON’T TELL YOUR MUM YOU ARE HERE — DON’T TELL YOUR MUM YOU ARE HERE — DON’T TELL YOUR MUM YOU ARE HERE — DON’T TELL YOUR MUM YOU ARE HERE —
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WE KNEW YOU WOULD SHOW UP

BARCELONA OR FULLY REMOTE

SENIOR USER
ACQUISITION

YOU ARE

  • You have an owner mindset: frugal with spend, relentless on payback, and comfortable being challenged with data.

  • An expert in mobile consumer subscriptions with a proven track record in non-gaming apps.

  • Analytically rigorous, making decisions based on cohort and LTV data rather than surface-level screenshots.

  • A high-leverage professional capable of driving a tight hypothesis-to-creative results loop.

YOUR MISSION

  • Profitably scale paid growth across Google Ads and Meta Ads, hitting +10% MoM growth while protecting payback.

  • Engineer smarter conversion signals (trial starts, revenue, pLTV) to feed better optimization data to ad platforms.

  • Pilot Apple Search Ads (ASA) and lead ASO experiments (metadata, creative, and store assets).

  • Instrument clean weekly reporting (CAC, ROAS, LTV:CAC, payback) in Looker.

  • Turn founder-led acquisition into a repeatable, capital-efficient engine.

YOUR SKILLS

  • Experience: Direct management of €100k+/month in budgets across Google and Meta for subscription apps.

  • Technical: Deep knowledge of AppsFlyer (MMP), Google Search intent (non-UAC), and Meta value-based bidding.

  • Analytics: Proficiency in building actionable dashboards (preferably Looker) and understanding SKAdNetwork/ATT constraints.

  • Hard Requirements: 3+ years of experience with both Google Ads and Facebook Ads Manager.

WE OFFER YOU

  • Compensation: Competitive base salary plus a performance bonus of up to 45% tied to critical UA KPIs.

    Equity: Option to include equity in the package via a vesting plan.
  • Flexibility: Flexible hours, 25 days annual leave, and 1 month of ‘work from anywhere’ outside of Spain.

  • Workspace & Tech: Private office at Norrsken House and a €5,000 budget for professional home-office equipment.

  • Wellness: High-end gym membership (innerflow.es) with spa access and healthy in-office catering for €2-€3.

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